What is Revenue Recognition?

What is Revenue Recognition? April 2021 Revenue Recognition is the process of converting cash from ‘bookings’ into ‘revenue’. Revenue recognition is important for SaaS businesses because the business charges [...]

Key SaaS Subscription Metrics

Key SaaS Subscription Metrics April 2021 Every SaaS business has two primary focus areas: Acquiring new customers Keeping and growing existing customers (to increase the Lifetime value) To keep [...]

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